Can TikTok ads bring in real customers for a local business?
Sometimes. TikTok reaches people before they search, which suits businesses with a visible result, like aesthetics, fitness or home makeovers. We run TikTok campaigns tracked to booked work, and we'll tell you plainly if your audience is better reached somewhere else.
What the engagement actually includes.
Fit check before any spend
Not every business belongs on TikTok. We look at who your customers are and what you sell before recommending it, and if search or Meta is the better buy, we say so.
Campaign build in your own account
Ad account, audiences and campaigns set up under your business, with the spend on your card. If we part ways, you keep everything.
Short-form video creative
Guidance on what to film and how to structure it so it looks native to the platform. Polished TV-style ads tend to get scrolled past; real people and real results usually hold attention better.
Pixel and event tracking
TikTok's pixel and events set up so a booking or form fill is recorded, and campaigns are judged on booked work rather than views and likes.
Straight answers about tiktok ads.
Isn't TikTok just for younger audiences?
Not anymore, though it still skews younger than Facebook. The better question is whether your customers are there and whether what you do looks good on video. We check both before suggesting you spend anything.
Do we have to make the videos ourselves?
Usually the best-performing videos are filmed by you or your team, because they look real. We guide what to shoot and how to structure it. If you'd rather not be on camera, we'll talk through other options honestly, including whether TikTok is the right fit at all.
How is this different from paid social on Meta?
Both reach people before they search. Meta has more targeting history and a wider age range; TikTok rewards content that feels native and can reach new people quickly. Some businesses need one, some both, and we'd rather start with the one that fits.
See what this looks like for your business.
Thirty minutes. We'll look at your phones, forms and follow-up, and tell you exactly where this fits, whether or not you work with us.